Making of It

"Making of It" for Ebay. Created by BBDO New York. Made by MJZ LA.

FRESHNESS: 7/10.
EXECUTION: 8/10.
IMPACT: 7.5/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 6.5/10.
MARKETWORTHINESS: 8/10

Courtesy: Boardsmag.

Human Suit

"Human Suit" for SciFi. Created by Sci-Fi Channel. Made by RSA, London.

FRESHNESS: 7/10.
EXECUTION: 8/10.
IMPACT: 7.5/10.
REWATCHABILITY: 8/10.
AWARDWORTHINESS: 7.5/10.
MARKETWORTHINESS: 7.5/10.

Courtesy: Bestadsontv.

Segway Crawl

"Crawl" for Segway. Created by TBWA Chiat Day.

FRESHNESS: 7/10.
EXECUTION: 7/10.
IMPACT: 7/10.
REWATCHABILITY: 5/10.
AWARDWORTHINESS: 6.5/10.
MARKETWORTHINESS: 8/10.

Courtesy: Ad-awards.

Vodafone Numbers

"Numbers" for Vodafone. Created by Kaspen, Prague. Made by Bistro Films, Czech Republic.

FRESHNESS: 7/10.
EXECUTION: 6/10.
IMPACT: 6/10.
REWATCHABILITY: 5.5/10.
AWARDWORTHINESS: 6/10.
MARKETWORTHINESS: 7/10.

Courtesy: Boardsmag.

Bell South Plumber

"Plumber" for Bell South. Created by WestWayne, Atlanta. Made by MJZ.

FRESHNESS: 8/10.
EXECUTION: 7/10.
IMPACT: 7/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6.75/10.
MARKETWORTHINESS: 8/10.

Courtesy: Bestadsontv.

BMW Time

"Time" for BMW. Created by TBWA Johannesburg. Made by Egg.

FRESHNESS: 6/10.
EXECUTION: 8/10.
IMPACT: 7/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 6/10.
MARKETWORTHINESS: 7/10.

Rant: This visual technique has been used by Mother for some beer brand. But I think, here the usage is more apt.

Honda Impossible Dreams

"Impossible Dreams" for Honda. Created by W+K, London. Sung by Andy Williams.

FRESHNESS: 7.5/10.
EXECUTION: 8/10.
IMPACT: 7/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 7/10.
MARKETWORTHINESS: 7/10.

Rant: Reminded me of an old Nike commercial that's a montage of different movements in sports.

Motorola Bunny

"Bunny" - A short film for Motorola. Created by The Fish Can Sing, London. Directed by Smith & Foulkes, the duo behind Honda 'Grr'. Produced by Nexus.

FRESHNESS: 8/10.
EXECUTION: 10/10.
IMPACT: 9/10.
REWATCHABILITY: 9/10.
AWARDWORTHINESS: 9/10.
MARKETWORTHINESS: 7/10.

XBox 360 Stand Off

"Stand Off" for XBox 360. Guess it's by McCann-Erickson. They say Microsoft vetoed this ad. And hence it never got telecast. Me thinks, it's utter bull. 'Stand Off' is a neat viral tactic for XBox 360.

FRESHNESS: 8/10.
EXECUTION: 8/10.
IMPACT: 8/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 8/10.
MARKETWORTHINESS: 8/10.

Rant: The XBox ads are very much in Nike's play territory.

Courtesy: Youtube.

L'Equipe Bathroom

"Bathroom" for L'Equipe TV. Created by DDB Paris.

FRESHNESS: 7/10.
EXECUTION: 7/10.
IMPACT: 7/10.
REWATCHABILITY: 5/10.
AWARDWORTHINESS: 7/10.
MARKETWORTHINESS: 7/10.

Courtesy: Ad-awards.