Vincent

"Vincent" for Americans for the Arts. Created by Leo Burnett, USA. Made by Cross Roads.

FRESHNESS: 6/10.
EXECUTION: 6.5/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6/10
MARKETABILITY: 6.5/10.

Courtesy: Boardsmag.

Humans

"Humans" for Wrangler. Created by FFL, Paris. Directed by Ryan McGinley, Tim Barber.

FRESHNESS: 7/10.
EXECUTION: 7.5/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6/10.

Courtesy: Boardsmag.

The Girl Effect

"The Girl Effect" for Nike. Created by W+K. Made by Curious Pictures, NY.

FRESHNESS: 6/10.
EXECUTION: 7/10.
IMPACT: 6/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6/10
MARKETABILITY: 6/10.

Courtesy: Bestadsontv.

Frijj - Horror Spoofs

"Yell, You're in Hell" "Scared Stiff" & "Run Granny Run" for Frijj. Created by Grey London. Made by One Small Step.

FRESHNESS: 7/10.
EXECUTION: 7/10.
IMPACT: 6.5/10.
REWATCHABILITY: 5.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 7/10.

Courtesy: Boardsmag.

Spider

"Spider" for Nike. Created by W+K, Tokyo. Made by A52.

FRESHNESS: 5.5/10.
EXECUTION: 6.5/10.
IMPACT: 5.5/10.
REWATCHABILITY: 5.5/10.
AWARDWORTHINESS: 5/10
MARKETABILITY: 6/10.

Courtesy: Boardsmag.

Portraits

"Portraits" for Dell. Created by Mother New York. Made by Park Pictures.

FRESHNESS: 5/10.
EXECUTION: 7/10.
IMPACT: 5.75/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 4.5/10
MARKETABILITY: 6.5/10.

Courtesy: Boardsmag.

Caravan, Dinner Table & Car Park

"Caravan", "Dinner Table" & "Car Park" for Insurance Line. Created by Happy Soldiers. Made by Caravan, Sydney.

FRESHNESS: 7/10.
EXECUTION: 6.5/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6/10
MARKETABILITY: 7/10.

Courtesy: Boardsmag.

Braveheart, Rocky & Gisele

"Braveheart", "Rocky" and "Gisele" for Pepsi Max. Created by CLM BBDO. Made by Irene, Paris.

FRESHNESS: 7/10.
EXECUTION: 7/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 7.5/10.

Courtesy: Boardsmag.

Speed Walker

"Speed Walker" for Snickers. Created by AMV BBDO, London. Made by Therapy, London.

FRESHNESS: 7/10.
EXECUTION: 7/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.5/10.

Courtesy: Boardsmag.

Fold

"Fold" for Vodafone. Created by BBDO, Auckland. Made by Radical Media.

FRESHNESS: 6.75/10.
EXECUTION: 7.75/10.
IMPACT: 7.5/10.
REWATCHABILITY: 7.5/10.
AWARDWORTHINESS: 7.5/10
MARKETABILITY: 8.5/10.

I'd give this a Bronze Lion.

Courtesy: Boardsmag.

The Unhuggables

"The Unhuggables" for Coke. Created by Santo, Buenos Aires. Made by Landia, Argentina.

FRESHNESS: 7/10.
EXECUTION: 7/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 8/10.

Courtesy: Bestadsontv.

Magic, Miracle & Tupperware

"Magic", "Miracle" & "Tupperware" for the French Government. Created by FFL, Paris. Made by Big Productions.

FRESHNESS: 7/10.
EXECUTION: 7/10.
IMPACT: 6/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6/10
MARKETABILITY: 6/10.


Courtesy: Boardsmag.

Old Young

"Old Young" for Scottish Government. Created by New Haven, Edinburgh. Made by Another Film Company, London.

FRESHNESS: 6.75/10.
EXECUTION: 6/10.
IMPACT: 6/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.5/10.

Courtesy: Boardsmag.

Western Spaghetti

"Western Spaghetti". A film to promote film outfit PES. Good stuff.

Homecoming

"Homecoming" for Sorbent. Created by Clemenger BBDO. Made by MJZ/Walkabout Films.

FRESHNESS: 7/10.
EXECUTION: 6.5/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.5/10.

Courtesy: Adsoftheworld.

Black Poem

"Black Poem" for Dortmund Concert Hall. Abstract but awesome.

Another Dimension

"Another Dimension" for Guinness. Created by iiBBDO, Dublin. Made by Motion Theory, LA.

FRESHNESS: 5.5/10.
EXECUTION: 8/10.
IMPACT: 6/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 6/10
MARKETABILITY: 6/10.

Courtesy: Boardsmag.

Mr. Sub

"Digging", "Running", and "Airport" for Mr. Sub. Created by Zig Toronto. Made by Partner Films, Toronto.

FRESHNESS: 6/10.
EXECUTION: 6.5/10.
IMPACT: 6.25/10.
REWATCHABILITY: 5.5/10.
AWARDWORTHINESS: 5.75/10
MARKETABILITY: 6.5/10.

Courtesy: Boardsmag.

Labyrinth

"Labyrinth" for Orbit. Created by The Bravo Group, New York. Made by Landia, Buenos Aires.

FRESHNESS: 6.5/10.
EXECUTION: 6.5/10.
IMPACT: 6/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 5.75/10.

Courtesy: Boardsmag.

I am

"I am" for Orange. Created by Fallon, London. Made by Biscuit.

FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6/10
MARKETABILITY: 6/10.


Courtesy: Boardsmag.

Hands

"Hands" for NSPCC. Created by Saatchi & Saatchi London. Made by Nexus Productions, London.

FRESHNESS: 6.5/10.
EXECUTION: 8/10.
IMPACT: 6.5/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.5/10.

Courtesy: Boardsmag.

Booth & Sleeping

"Booth" & "Sleeping" for Verizon. Created by McCann, New York. Made by Biscuit Filmworks.

FRESHNESS: 6.75/10.
EXECUTION: 7/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.5/10.

Courtesy: Boardsmag.

World of Steam

"World of Steam" for LG. Created by BBH, New York. Made by Partizan.

FRESHNESS: 6.5/10.
EXECUTION: 7.5/10.
IMPACT: 6.75/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 7.75/10.

Courtesy: Boardsmag.

Guywash

"Guywash" for Axe. Created by BBH, New York. Made by Smuggler, New York.

FRESHNESS: 6/10.
EXECUTION: 6.5/10.
IMPACT: 5.5/10.
REWATCHABILITY: 5.5/10.
AWARDWORTHINESS: 5/10
MARKETABILITY: 6/10.

Courtesy: Boardsmag.

Drink Cycle

"Drink Cycle" for Drinkwise. Created by Clemenger BBDO, Melbourne. Made by Exit Films.

FRESHNESS: 6/10.
EXECUTION: 7/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.75/10.

Courtesy: Bestadsontv.

Adjustable World

"Adjustable World" for Vauxhall Zafira. Created by Lowe London. Made by MPC, UK.

FRESHNESS: 6.5/10.
EXECUTION: 7.5/10.
IMPACT: 7/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 7/10
MARKETABILITY: 7.5/10.

Courtesy: Bestadsontv.

Binge Boy

"Binge Boy" for British Home Office. Created by VCCP London. Made by Gorgeous, UK.

FRESHNESS: 7/10.
EXECUTION: 7/10.
IMPACT: 7/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 7/10
MARKETABILITY: 7/10.

Courtesy: Bestadsontv.

Federer Coach

"Federer Coach" for Nike.

FRESHNESS: 5/10.
EXECUTION: 6.5/10.
IMPACT: 6/10.
REWATCHABILITY: 5.5/10.
AWARDWORTHINESS: 5.5/10
MARKETABILITY: 6/10.

Credits: I dunno.