Thursday, April 27, 2006

Bledisloe

"Bledisloe" for Telecom Rugby Sponsorship. Created by Saatchi Auckland. Made by Sweet Shop.

FRESHNESS: 7/10.
EXECUTION: 7/10.
IMPACT: 7/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6.75/10.
MARKETWORTHINESS: 7/10.

Courtesy: Bestadsontv.

Filter Life

"Filter Life" for Amstel. Created by 180 Amsterdam. Made by Knucklehead, London.

FRESHNESS: 8/10.
EXECUTION: 7.5/10.
IMPACT: 7.5/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 7/10.
MARKETWORTHINESS: 8/10.

Courtesy: Bestadsontv.

Catch

"Catch" for Crest. Created by Saatchi & Saatchi. Made by Anonymous Content.

FRESHNESS: 6.5/10.
EXECUTION: 6.5/10.
IMPACT: 6/10.
REWATCHABILITY: 5.5/10.
AWARDWORTHINESS: 6/10.
MARKETWORTHINESS: 6.5/10.

Courtesy: Bestadsontv.

What Goes Around

"What Goes Around" for Coke. Created by Mother London. Made by Nexus.

FRESHNESS: 7/10.
EXECUTION: 8/10.
IMPACT: 7.5/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 6.75/10.
MARKETWORTHINESS: 6.75/10.

Courtesy: Bestadsontv.

Coins

"Coins" for Axe. Created by Lowe Bull Johannesburg. Made by Egg.

FRESHNESS: 6.5/10.
EXECUTION: 6/10.
IMPACT: 5.5/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 5.75/10.
MARKETWORTHINESS: 6/10.

Courtesy: Bestadsontv.

Tuesday, April 25, 2006

3-day Test

"Penguin, Prison, Wife, Sex Change & Foreign Legion" for Opel. Created by 180 Amsterdam. Made by Hungry Man.

FRESHNESS: 7.5/10.
EXECUTION: 7/10.
IMPACT: 7/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6.5/10.
MARKETWORTHINESS: 8/10.

Courtesy: Boardsmag

Monday, April 24, 2006

Airbag

"Airbag" for Bubblicious. Created by JWT Tokyo. Made by Saville Productions.

FRESHNESS: 6.5/10.
EXECUTION: 6/10.
IMPACT: 5.75/10.
REWATCHABILITY: 5/10.
AWARDWORTHINESS: 5.5/10.
MARKETWORTHINESS: 6/10.

Courtesy: Boardsmag

Saturday, April 22, 2006

Shadows

"Shadows" for Hubba Bubba. Created by DDB Sydney. Made by DOLL.

FRESHNESS: 5.5/10.
EXECUTION: 6.5/10.
IMPACT: 6/10.
REWATCHABILITY: 5.5/10.
AWARDWORTHINESS: 5.75/10.
MARKETWORTHINESS: 6.5/10.

Courtesy: Bestadsontv.

Friday, April 21, 2006

118 Choir

"Choir" for 118 118. Created by Meme. Made by Rogue Films.

FRESHNESS: 6.5/10.
EXECUTION: 8/10.
IMPACT: 7/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 6/10.
MARKETWORTHINESS: 6/10.

Rant: May be I would have appreciated this spoof better if I knew what 118 118 was into.

Courtesy: Bestadsontv.

POST SCRIPT: Catch the 118 118 Honda Cog Spoof here. Also go here to see W+K's response to see this spoof.

Thursday, April 20, 2006

Hills

"Hills" for Literacy Education. Created by Lowe Bull Johannesberg. Made by Minstry of Illusion.

FRESHNESS: 6/10.
EXECUTION: 6.75/10.
IMPACT: 6.5/10.
REWATCHABILITY: 5.5/10.
AWARDWORTHINESS: 6.25/10.
MARKETWORTHINESS: 7/10.

Courtesy: Bestadsontv.