"The Not So Big Match" for XBox 360. Created by McCann London. Made by Outsider.
FRESHNESS: 6.5/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.75/10.
Source: Boardmag.
Tuesday, October 31, 2006
Monday, October 30, 2006
Friday, October 27, 2006
Guatemala
"Guatemala" for Viera Plasma TV. Created by Bensimon Byrne. Made by Furlined.
FRESHNESS: 6/10.
EXECUTION: 6.5/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.5/10.
Source: Bestadsontv.
FRESHNESS: 6/10.
EXECUTION: 6.5/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.5/10.
Source: Bestadsontv.
Thursday, October 26, 2006
Footsteps
"Footsteps" for The Prince's Trust. Created by Clemmow Hornby Inge. Made by Outsider.
FRESHNESS: 7.5/10.
EXECUTION: 7/10.
IMPACT: 7/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 7.5/10
MARKETABILITY: 7/10.
Source: Bestadsontv.
FRESHNESS: 7.5/10.
EXECUTION: 7/10.
IMPACT: 7/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 7.5/10
MARKETABILITY: 7/10.
Source: Bestadsontv.
Cut Through
"Cut Through" for Motorola. Created by O&M Beijing. Made by MJZ.
FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.75/10.
Source: Bestadsontv.
FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.75/10.
Source: Bestadsontv.
Wednesday, October 25, 2006
Ramadan Kareem
"Ramadan Kareem" for Nando's. Made by Tonic Dubai.
FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.5/10.
Source: Boardsmag.
FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.5/10.
Source: Boardsmag.
Tuesday, October 24, 2006
Monday, October 23, 2006
Dinner Table & Wedding Album
"Dinner Table & Wedding Album" for Ikea. Created by TBWA Portugal. Made by Academy London.
FRESHNESS: 6.5/10.
EXECUTION: 7/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.5/10.
Source: Boardsmag.
FRESHNESS: 6.5/10.
EXECUTION: 7/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.5/10.
Source: Boardsmag.
Thursday, October 19, 2006
Wednesday, October 18, 2006
Tuesday, October 17, 2006
Paint Ad
"Paint Ad" for Sony Bravia. Created by Fallon UK. Directed by Jonathan Glazer.
FRESHNESS: 7/10.
EXECUTION: 8/10.
IMPACT: 7/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 7/10
MARKETABILITY: 7.5/10.
Opinion: Me thinks Sony Balls is better than this. Nevertheless, this is good.
Trivia: Jonathan Glazer wrote & directed the Nicole Kidman movie 'Birth'.
Source: Bravia-advert.
FRESHNESS: 7/10.
EXECUTION: 8/10.
IMPACT: 7/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 7/10
MARKETABILITY: 7.5/10.
Opinion: Me thinks Sony Balls is better than this. Nevertheless, this is good.
Trivia: Jonathan Glazer wrote & directed the Nicole Kidman movie 'Birth'.
Source: Bravia-advert.
Monday, October 16, 2006
Evolution
"Evolution" for Dove. Created by Ogilvy Toronto. Made by Reginald Pike.
FRESHNESS: 7.5/10.
EXECUTION: 7.5/10.
IMPACT: 7.5/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 7.25/10
MARKETABILITY: 8/10.
Source: Youtube.
FRESHNESS: 7.5/10.
EXECUTION: 7.5/10.
IMPACT: 7.5/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 7.25/10
MARKETABILITY: 8/10.
Source: Youtube.
Time Manager
"Time Manager" for Electrolux. Created by Lowe Brindfors, Stockholm. Made by Partizan.
FRESHNESS: 6.75/10.
EXECUTION: 7/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.75/10.
Source: Boardsmag.
FRESHNESS: 6.75/10.
EXECUTION: 7/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.75/10.
Source: Boardsmag.
Saturday, October 14, 2006
Eat Like Snake
"Eat Like Snake" for Burger King. Created by Crispin Porter + Bogusky. Made by House of Usher.
FRESHNESS: 6.5/10.
EXECUTION: 6.75/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.5/10.
Source: Bestadsontv.
FRESHNESS: 6.5/10.
EXECUTION: 6.75/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.5/10.
Source: Bestadsontv.
Thursday, October 12, 2006
Let The Cat Out
"Let The Cat Out" for Parkinson's Society. Created by Grey London. Made by Partizan.
FRESHNESS: 7/10.
EXECUTION: 7/10.
IMPACT: 7/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 7/10
MARKETABILITY: 7.5/10.
Source: Bestadsontv.
FRESHNESS: 7/10.
EXECUTION: 7/10.
IMPACT: 7/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 7/10
MARKETABILITY: 7.5/10.
Source: Bestadsontv.
Satellite
"Satellite" for Audi. Created by BBH. Made by Knucklehead.
FRESHNESS: 5.5/10.
EXECUTION: 6.5/10.
IMPACT: 5.75/10.
REWATCHABILITY: 5.5/10.
AWARDWORTHINESS: 5.75/10
MARKETABILITY: 6.5/10.
Source: Bestadsontv.
FRESHNESS: 5.5/10.
EXECUTION: 6.5/10.
IMPACT: 5.75/10.
REWATCHABILITY: 5.5/10.
AWARDWORTHINESS: 5.75/10
MARKETABILITY: 6.5/10.
Source: Bestadsontv.
Better Results
"Better Results" for Apple. Credits unknown.
FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 7.5/10.
Source: Apple.
FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 7.5/10.
Source: Apple.
Wednesday, October 11, 2006
Unlikely Match
"Unlikely Match" for Knorr. Credits not known.
FRESHNESS: 6/10.
EXECUTION: 6/10.
IMPACT: 6/10.
REWATCHABILITY: 5.75/10.
AWARDWORTHINESS: 5.75/10
MARKETABILITY: 6.5/10.
Source: This spot is from Tellyads, a no-nonsense site that offers you over 800 commercials from the UK.
FRESHNESS: 6/10.
EXECUTION: 6/10.
IMPACT: 6/10.
REWATCHABILITY: 5.75/10.
AWARDWORTHINESS: 5.75/10
MARKETABILITY: 6.5/10.
Source: This spot is from Tellyads, a no-nonsense site that offers you over 800 commercials from the UK.
Tuesday, October 10, 2006
Chocolate Milk
"Chocolate Milk" for Prarie Milk Partnership. Created by Cossette, Vancuover. Made by Avion Films.
FRESHNESS: 7/10.
EXECUTION: 7.25/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.75/10.
Courtesy: Boardsmag.
FRESHNESS: 7/10.
EXECUTION: 7.25/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.75/10.
Courtesy: Boardsmag.
Monday, October 09, 2006
Friday, October 06, 2006
Thursday, October 05, 2006
Snowball
"Snowball" for Travellers. Created by Fallon Minneapolis. Made by MJZ.
FRESHNESS: 6/10.
EXECUTION: 7.75/10.
IMPACT: 7/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 7/10.
Rant: One year ago, Duval Guillaume (Brussels) did the same idea using animation for AIDS prevention. Catch it here.
Courtesy: Bestadsontv.
FRESHNESS: 6/10.
EXECUTION: 7.75/10.
IMPACT: 7/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 7/10.
Rant: One year ago, Duval Guillaume (Brussels) did the same idea using animation for AIDS prevention. Catch it here.
Courtesy: Bestadsontv.
Life Shapes
"Life Shapes" for Hyundai Santa Fe. Created by The Richards Group. Made by Outsider.
FRESHNESS: 6.5/10.
EXECUTION: 7/10.
IMPACT: 7/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.5/10.
Courtesy: Bestadsontv.
FRESHNESS: 6.5/10.
EXECUTION: 7/10.
IMPACT: 7/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.5/10.
Courtesy: Bestadsontv.
Wednesday, October 04, 2006
Paperwork Forest
"Paperwork Forest" for Visa. Created by TBWA\Chiat\Day. Made by House of Usher.
FRESHNESS: 6/10.
EXECUTION: 6.25/10.
IMPACT: 6.25/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6/10
MARKETABILITY: 6.5/10.
Courtesy: Boardsmag.
FRESHNESS: 6/10.
EXECUTION: 6.25/10.
IMPACT: 6.25/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6/10
MARKETABILITY: 6.5/10.
Courtesy: Boardsmag.
Tuesday, October 03, 2006
Supermart & Blindfold
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