Tuesday, October 31, 2006

The Not So Big Match

"The Not So Big Match" for XBox 360. Created by McCann London. Made by Outsider.

FRESHNESS: 6.5/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.75/10.

Source: Boardmag.

Monday, October 30, 2006

Perfect

"Perfect" for CTI. Created by Del Campo Nazca Saatchi & Saatchi. Made by Nunchaku Cine.

FRESHNESS: 7/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.75/10.

Source: Boardmag.

Friday, October 27, 2006

Guatemala

"Guatemala" for Viera Plasma TV. Created by Bensimon Byrne. Made by Furlined.

FRESHNESS: 6/10.
EXECUTION: 6.5/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.5/10.

Source: Bestadsontv.

Thursday, October 26, 2006

Footsteps

"Footsteps" for The Prince's Trust. Created by Clemmow Hornby Inge. Made by Outsider.

FRESHNESS: 7.5/10.
EXECUTION: 7/10.
IMPACT: 7/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 7.5/10
MARKETABILITY: 7/10.

Source: Bestadsontv.

Cut Through

"Cut Through" for Motorola. Created by O&M Beijing. Made by MJZ.

FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.75/10.

Source: Bestadsontv.

Wednesday, October 25, 2006

Ramadan Kareem

"Ramadan Kareem" for Nando's. Made by Tonic Dubai.

FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.5/10.

Source: Boardsmag.

Tuesday, October 24, 2006

Topic

"Topic" for Geico. Made by Furlined. Directed by Will Speck and Josh Gordon.

FRESHNESS: 7/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.75/10.

Source: Boardsmag.

Monday, October 23, 2006

Dinner Table & Wedding Album

"Dinner Table & Wedding Album" for Ikea. Created by TBWA Portugal. Made by Academy London.

FRESHNESS: 6.5/10.
EXECUTION: 7/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.5/10.

Source: Boardsmag.

Thursday, October 19, 2006

Human

"Human" for Johnnie Walker. Created by BBH London. Made by MJZ.

FRESHNESS: 6.75/10.
EXECUTION: 7/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.75/10.

Source: Bestadsontv.

Shadows

"Shadows" for Chrysler. Created by Contrapunto. Made by Lee Films, Spain.

FRESHNESS: 6.5/10.
EXECUTION: 7/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.75/10.

Source: Bestadsontv.

Wednesday, October 18, 2006

Circus

"Circus" for Partypoker dot com. Created by Party Gaming - Inhouse. Made by Therapy Films.

FRESHNESS: 6.5/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.75/10.

Source: Glossyinc.

Tuesday, October 17, 2006

Paint Ad

"Paint Ad" for Sony Bravia. Created by Fallon UK. Directed by Jonathan Glazer.

FRESHNESS: 7/10.
EXECUTION: 8/10.
IMPACT: 7/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 7/10
MARKETABILITY: 7.5/10.

Opinion: Me thinks Sony Balls is better than this. Nevertheless, this is good.

Trivia: Jonathan Glazer wrote & directed the Nicole Kidman movie 'Birth'.

Source: Bravia-advert.

Monday, October 16, 2006

Evolution

"Evolution" for Dove. Created by Ogilvy Toronto. Made by Reginald Pike.

FRESHNESS: 7.5/10.
EXECUTION: 7.5/10.
IMPACT: 7.5/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 7.25/10
MARKETABILITY: 8/10.

Source: Youtube.

Time Manager

"Time Manager" for Electrolux. Created by Lowe Brindfors, Stockholm. Made by Partizan.

FRESHNESS: 6.75/10.
EXECUTION: 7/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.75/10.

Source: Boardsmag.

Saturday, October 14, 2006

Eat Like Snake

"Eat Like Snake" for Burger King. Created by Crispin Porter + Bogusky. Made by House of Usher.

FRESHNESS: 6.5/10.
EXECUTION: 6.75/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.5/10.

Source: Bestadsontv.

Thursday, October 12, 2006

Let The Cat Out

"Let The Cat Out" for Parkinson's Society. Created by Grey London. Made by Partizan.

FRESHNESS: 7/10.
EXECUTION: 7/10.
IMPACT: 7/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 7/10
MARKETABILITY: 7.5/10.

Source: Bestadsontv.

Satellite

"Satellite" for Audi. Created by BBH. Made by Knucklehead.

FRESHNESS: 5.5/10.
EXECUTION: 6.5/10.
IMPACT: 5.75/10.
REWATCHABILITY: 5.5/10.
AWARDWORTHINESS: 5.75/10
MARKETABILITY: 6.5/10.

Source: Bestadsontv.

Better Results

"Better Results" for Apple. Credits unknown.

FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 7.5/10.

Source: Apple.

Wednesday, October 11, 2006

Unlikely Match

"Unlikely Match" for Knorr. Credits not known.

FRESHNESS: 6/10.
EXECUTION: 6/10.
IMPACT: 6/10.
REWATCHABILITY: 5.75/10.
AWARDWORTHINESS: 5.75/10
MARKETABILITY: 6.5/10.

Source: This spot is from Tellyads, a no-nonsense site that offers you over 800 commercials from the UK.

Tuesday, October 10, 2006

Chocolate Milk

"Chocolate Milk" for Prarie Milk Partnership. Created by Cossette, Vancuover. Made by Avion Films.

FRESHNESS: 7/10.
EXECUTION: 7.25/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.75/10.

Courtesy: Boardsmag.

Monday, October 09, 2006

Dick

"Dick" for Eastwood Insurance. Created by Ideology Advertising. Made by Gartner.

FRESHNESS: 6.5/10.
EXECUTION: 6.75/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.75/10.

Courtesy: Boardsmag.

Friday, October 06, 2006

Secure

"Secure" for ANZ. Created by DDB Melbourne. Made by Plaza Films.

FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.75/10.

Courtesy: Bestadsontv.

Thursday, October 05, 2006

Snowball

"Snowball" for Travellers. Created by Fallon Minneapolis. Made by MJZ.

FRESHNESS: 6/10.
EXECUTION: 7.75/10.
IMPACT: 7/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 7/10.

Rant: One year ago, Duval Guillaume (Brussels) did the same idea using animation for AIDS prevention. Catch it here.

Courtesy: Bestadsontv.

Life Shapes

"Life Shapes" for Hyundai Santa Fe. Created by The Richards Group. Made by Outsider.

FRESHNESS: 6.5/10.
EXECUTION: 7/10.
IMPACT: 7/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.5/10.

Courtesy: Bestadsontv.

Wednesday, October 04, 2006

Paperwork Forest

"Paperwork Forest" for Visa. Created by TBWA\Chiat\Day. Made by House of Usher.

FRESHNESS: 6/10.
EXECUTION: 6.25/10.
IMPACT: 6.25/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6/10
MARKETABILITY: 6.5/10.

Courtesy: Boardsmag.

Tuesday, October 03, 2006

Supermart & Blindfold

"Supermart & Blindfold" for Sobey's. Created by Rethink, Vancuover. Made by Reginald Pike.

FRESHNESS: 6.5/10.
EXECUTION: 6.75/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.5/10.

Courtesy: Glossy Inc.