Sorry for the break...

I am gonna pull the plug on you for the next 15 days. Not that it will affect your life. I am stepping out. Taking a breather. Will be back soon. Take care.

Meet

"Meet" for Toyota. Created by Dentsu. Made by Toyota.

FRESHNESS: 7/10.
EXECUTION: 7.5/10.
IMPACT: 7/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 7.5/10
MARKETABILITY: 7.5/10.

Courtesy: Boardsmag.

Desire

"Desire" for Ford. Created by Ogilvy London. Made by Bikini UK.

FRESHNESS: 6/10.
EXECUTION: 7/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.75/10.

Courtesy: Boardsmag.

Fisherman

"Fisherman" for Clio Renault. Created by Publicis Conseil. Made by Stink.

FRESHNESS: 5.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.25/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.5/10.

Rant: I don't remember the brand but long back someone had done a commercial with the same thought. The loch ness monster weaning a jogger with a cut out of a car. This is the same idea executed on a much larger scale. Replace the monster with the giant fisherman.

Courtesy: Bestadsontv.

Baking of Fabia

"Baking of Fabia" for Skoda. Created by Fallon London. Made by Gorgeous.

FRESHNESS: 6.5/10.
EXECUTION: 6.5/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.5/10.

Courtesy: Bestadsontv.

Gondry

"Gondry" for HP. Created by Goodby, Silverstein & Partners. Made by Partizan.

FRESHNESS: 5.5/10.
EXECUTION: 7/10.
IMPACT: 6.25/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6/10
MARKETABILITY: 6.75/10.

Courtesy: Boardsmag.

Vote

"Vote" for Dominos. Created by JWT New York. Made by Perlorian Brothers.

FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.75/10.

Courtesy: Boardsmag.

Steinlager Series

"Steinlager Series" for Steinlager. Created by Droga5. Made by Smuggler, LA.

FRESHNESS: 7.5/10.
EXECUTION: 6.5/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.75/10.

Rave: A series of 10 commercials using a wacky promo for an unknown beer. Interesting stuff.

Courtesy: Boardsmag.

Bananageddon

"Bananageddon" for Gainomax. Created by Saatchi & Saatchi, Stockholm. Made by B-reel.

FRESHNESS: 7/10.
EXECUTION: 7/10.
IMPACT: 7/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 7/10
MARKETABILITY: 6.75/10.

Courtesy:Youtube.

Mena Suvari

"Mena Suvari" for Orange. Created by Mother, London. Made by Epoch, London.

FRESHNESS: 6/10.
EXECUTION: 6.5/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6/10
MARKETABILITY: 6.25/10.

Courtesy: Boardsmag.

Dancing School

"Dancing School" for Volkswagen. Created by DDB Berlin. Made by Radical Media.

FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.75/10.

Courtesy: Bestadsontv.

Numbers

"Numbers" for Saturn. Created by Goodby, Silverstein & Partners. Made by The Director's Bureau, LA.

FRESHNESS: 6/10.
EXECUTION: 6.5/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6/10
MARKETABILITY: 6.75/10.

Courtesy: Boardsmag.

Video Games

"Video Games" for Ball Park Franks. Created by TBWA/Chiat/Day, LA. Made by Hungry Man.

FRESHNESS: 6.5/10.
EXECUTION: 6.5/10.
IMPACT: 6.25/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6/10.

Courtesy: Boardsmag.

Launch Pad

"Launch Pad" for Channel V. Not sure about the credits.

FRESHNESS: 6/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.75/10.

Courtesy: Youtube.

Crash Test Dummies

"Crash Test Dummies" for Ministry of Transport, Finland. Created by Publicis, Helsinki. Made by Unexpected.

FRESHNESS: 6.5/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.75/10.

Courtesy: Bestadsontv.

Millimeters Matter

"Millimeters Matter" for Samsung Mobile. Created by The Viral Factory. Made by Mad Cow Films.

FRESHNESS: 6.5/10.
EXECUTION: 8/10.
IMPACT: 7/10.
REWATCHABILITY: 7.5/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.75/10.

Courtesy: Bestadsontv.

Run

"Run" for Haathi Cement. Created by O&M, Mumbai. Made by Corcoise Films.

FRESHNESS: 7.5/10.
EXECUTION: 7/10.
IMPACT: 7/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 7/10
MARKETABILITY: 7.5/10.

Courtesy: Youtube.

Potato, Bread & Mushroom

"Potato, Bread & Mushroom" for Lurpak. Created by W+K, London. Made by Partizan, London.

FRESHNESS: 6/10.
EXECUTION: 7.5/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 7/10.

Courtesy: Boardsmag.

Blue

"Blue" for Lakerol. Created by Kessels Kramer, Amsterdam. Made by Blink London.

FRESHNESS: 6.25/10.
EXECUTION: 6.75/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6/10
MARKETABILITY: 6.75/10.

Courtesy: Boardsmag.

155

"155" for Clarin. Created by Santo. Made by 5 different outfits. Check Bestads for credits.

FRESHNESS: 7/10.
EXECUTION: 7/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 7/10
MARKETABILITY: 7/10.

Courtesy: Bestadsontv.

The Riddle

"The Riddle" for Nokia. Created by Lowe London. Made by MJZ.

FRESHNESS: 6.5/10.
EXECUTION: 6.5/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.5/10.

Courtesy: Bestadsontv.

Swing

"Swing" for Recruit Agent. Created by W+K Tokyo. Made by Biscuit Filmworks, LA.

FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.5/10.

Courtesy: Boardsmag.