Wednesday, September 10, 2008

Pesto Percussion

"Pesto Percussion" for Sacla. Created by CST Advertising. Made by Pink Film Co.

FRESHNESS: 6.5/10.
EXECUTION: 7/10.
IMPACT: 7/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.575/10
MARKETABILITY: 8/10.

Courtesy: CST Website.

Tuesday, September 09, 2008

Shoe Circus

"Shoe Circus" for Microsoft. Created by CP+B. Made by Hungry Man, NY.

FRESHNESS: 5/10.
EXECUTION: 6/10.
IMPACT: 5/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 4/10
MARKETABILITY: 5/10.

Courtesy: Boardsmag.

So Cute

"So Cute" for Axe Shower Gel. Created by Vegaolmosponce, Buenos Aires. Made by Garlic Films.

FRESHNESS: 6.5/10.
EXECUTION: 7.5/10.
IMPACT: 6.5/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 7/10.

Courtesy: Boardsmag

Monday, September 08, 2008

Lumber Jack

"Lumber Jack" for HSBC. Created by JWT London. Made by Gorgeous. Directed by Vince Squibb.

FRESHNESS: 7/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 7/10.

Comment: I like the way they've broken the HSBC template. Good stuff.

Courtesy: Boardsmag.

Brave Bulging Buoyant Clairvoyants

"Brave Bulging Buoyant Clairvoyants" - Music Video for Wild Beasts. Made by OneinThree. Using the Droste Effect.

Video Courtesy: Vimeo.

Sunday, September 07, 2008

Classic Spot # Tested For The Unexpected

"Tested For The Unexpected" for Dunlop. Shot in 1993. Created by AMV BBDO. Directed by Tony Kaye. Still impactful after all these years.

Thursday, September 04, 2008

Freediver

"Freediver" for BMW. Created by Ireland Davenport, Johannesberg. Made by Velocity Films, Johannesberg.

FRESHNESS: 6.5/10.
EXECUTION: 7/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 7.5/10.

Courtesy: Boardsmag.

Knockout

"Knockout" for Levi's. Created by Cutwater, San Francisco. Made by HSI Productions, LA.

FRESHNESS: 6/10.
EXECUTION: 6.75/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.75/10.

Note: Seems to be the TV version of the Cannes winning Lion strong coffee ad.

Courtesy: Boardsmag.

Polar Bears

"Polar Bears" for Fightglobalwarming.com. Created by Ogilvy. New York. Made by Biscuit Filmworks, LA.

FRESHNESS: 7.5/10.
EXECUTION: 7.5/10.
IMPACT: 7.5/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 7.5/10
MARKETABILITY: 7.5/10.

Courtesy: Bestadsontv.

Wednesday, September 03, 2008

Nakka Mukka

"Nakka Mukka" for Times of India. Created by JWT Chennai. Made by Good Morning Films. Directed by Shashanka Chaturvedi. Script & Screenplay by Senthil Kumar. Art by Karthik Shekar, Jeff Imanuel. Music by Vijay Anthony. Agency Producer: Mark Manuel.

FRESHNESS: 6.5/10.
EXECUTION: 6.75/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 7/10.

Courtesy: Youtube.