"Camo" for Slim Jim. Created by Crispin Porter + Bogusky. Made by Tomorrow's Brightest Minds.
FRESHNESS: 7/10.
EXECUTION: 7/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.75/10.
Rant: I appreciated the idea better when I did a wiki check on snapalope. Crispin seems to have a commercial-that-takes-you-to-a-website template that works.
Courtesy: Bestadsontv.
Saturday, September 30, 2006
Friday, September 29, 2006
Thursday, September 28, 2006
Cowboys
"Cowboys" for T-Com. Created by Istropolitana D'Arcy. Directed by Dominik Miškovský.
FRESHNESS: 6.25/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 7/10.
Coincidence: In 2000, Rensil had done an anti-smoking commercial with Channel V's assistance. It had a similar idea.
Courtesy: Ad-arena.
FRESHNESS: 6.25/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 7/10.
Coincidence: In 2000, Rensil had done an anti-smoking commercial with Channel V's assistance. It had a similar idea.
Courtesy: Ad-arena.
Film Set NY
"Film Set NYC" for Nokia N93. Created by Lowe London. Made by Gorgeous.
FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 7/10.
Courtesy: Bestadsontv.
FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 7/10.
Courtesy: Bestadsontv.
Wednesday, September 27, 2006
Crocodile
"Crocodile" for Nissan 4x4. Created by TBWA/G1 Paris. Made by La Pac and Czar.
FRESHNESS: 6.5/10.
EXECUTION: 7/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.75/10.
Courtesy: Boardsmag.
FRESHNESS: 6.5/10.
EXECUTION: 7/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.75/10.
Courtesy: Boardsmag.
Tuesday, September 26, 2006
Bogus Network
"Bogus Network" for Verizon. Created by McCann-Erickson. Made by Hungry Man.
FRESHNESS: 6.5/10.
EXECUTION: 6.5/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 7/10.
Courtesy: Boardsmag.
FRESHNESS: 6.5/10.
EXECUTION: 6.5/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 7/10.
Courtesy: Boardsmag.
Monday, September 25, 2006
Friday, September 22, 2006
The Art of Invisible-ness
"The Art of Invisible-ness" for Cougar Bourbon. Created by George Patterson Y&R. Made by The Sweet Shop.
FRESHNESS: 6.75/10.
EXECUTION: 6.5/10.
IMPACT: 6.25/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6/10
MARKETABILITY: 6.25/10.
Courtesy: Bestadsontv.
FRESHNESS: 6.75/10.
EXECUTION: 6.5/10.
IMPACT: 6.25/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6/10
MARKETABILITY: 6.25/10.
Courtesy: Bestadsontv.
Thursday, September 21, 2006
Wednesday, September 20, 2006
Submarine
"Submarine" for Hummer. Created by Modernista. Made by MJZ.
FRESHNESS: 6.5/10.
EXECUTION: 7/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.75/10.
Courtesy: Boardsmag.
FRESHNESS: 6.5/10.
EXECUTION: 7/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.75/10.
Courtesy: Boardsmag.
Tuesday, September 19, 2006
Sunflower Park
"Sunflower Park" for McCain's Oven Chips. Created by Beattie McGuinness Bungay. Made by Partizan.
FRESHNESS: 6.75/10.
EXECUTION: 7.5/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 7.5/10.
For details on the commercial, go here.
Courtesy: Boardsmag.
FRESHNESS: 6.75/10.
EXECUTION: 7.5/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 7.5/10.
For details on the commercial, go here.
Courtesy: Boardsmag.
Monday, September 18, 2006
Alice In Boudoirland
"Alice In Boudoirland" for Boots. Created by Mother. Made by Gorgeous.
FRESHNESS: 7/10.
EXECUTION: 6.75/10.
IMPACT: 6/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6/10
MARKETABILITY: 6/10.
Courtesy: Boardsmag.
FRESHNESS: 7/10.
EXECUTION: 6.75/10.
IMPACT: 6/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6/10
MARKETABILITY: 6/10.
Courtesy: Boardsmag.
Saturday, September 16, 2006
Friday, September 15, 2006
Kids Drawing
"Kids Drawing" for Orange. Created by Partizan. Made by Marcel.
FRESHNESS: 6/10.
EXECUTION: 6.75/10.
IMPACT: 6/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6/10
MARKETABILITY: 6/10.
Courtesy: Boardsmag.
FRESHNESS: 6/10.
EXECUTION: 6.75/10.
IMPACT: 6/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6/10
MARKETABILITY: 6/10.
Courtesy: Boardsmag.
Thursday, September 14, 2006
Flashbeer
"Flashbeer" for Carlton Draught. Created by George Patterson Y&R, Melbourne. Made by Plaza Films.
FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.25/10.
Courtesy: Bestadsontv.
FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.25/10.
Courtesy: Bestadsontv.
Wednesday, September 13, 2006
Magic Numbers
"Magic Numbers" for Orange. Created by Mother, London. Made by Independent Films.
FRESHNESS: 7.5/10.
EXECUTION: 7.25/10.
IMPACT: 7/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 7/10
MARKETABILITY: 7/10.
Courtesy: Bestadsontv.
FRESHNESS: 7.5/10.
EXECUTION: 7.25/10.
IMPACT: 7/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 7/10
MARKETABILITY: 7/10.
Courtesy: Bestadsontv.
Afraid of Dustbins?
"Afraid of Dustbins?" for Fostplus. Created by Saatchi & Saatchi, Brussels. Made by Bacon, Denmark.
FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.75/10.
Courtesy: Saatchi & Saatchi.
FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.75/10.
Courtesy: Saatchi & Saatchi.
Tuesday, September 12, 2006
Devenez du Matin
"Devenez du Matin" for Ricore. Created by Wam Publicis. Made by Wanda Productions.
FRESHNESS: 7/10.
EXECUTION: 7/10.
IMPACT: 7/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 7/10
MARKETABILITY: 8/10.
Courtesy: Boardsmag.
FRESHNESS: 7/10.
EXECUTION: 7/10.
IMPACT: 7/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 7/10
MARKETABILITY: 8/10.
Courtesy: Boardsmag.
Monday, September 11, 2006
Make Out, Mole & Urinal
"Make Out, Mole & Urinal" for Fallsview Casino Resort. Created by BBDO, Toronto. Made by Reginald Pike. Directed by Mark Gilbert.
FRESHNESS: 7/10.
EXECUTION: 6.75/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.5/10.
Courtesy: Glossy Inc.
FRESHNESS: 7/10.
EXECUTION: 6.75/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.5/10.
Courtesy: Glossy Inc.
Alzheimer's
"Alzheimer's" for Instituto de Apoio a Cnaca. Created by Leo Burnett, Portugal. Produced by Regina Costa.
FRESHNESS: 7.5/10.
EXECUTION: 7/10.
IMPACT: 7.5/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 7/10
MARKETABILITY: 7.5/10.
Trivia: Won a gold lion at Cannes 2006.
Courtesy: Ad-awards.
FRESHNESS: 7.5/10.
EXECUTION: 7/10.
IMPACT: 7.5/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 7/10
MARKETABILITY: 7.5/10.
Trivia: Won a gold lion at Cannes 2006.
Courtesy: Ad-awards.
Saturday, September 09, 2006
Friday, September 08, 2006
Seat Search
"Seat Search" for Kronenbourg 1664. Created by M&C Saatchi. Made by Another Film Company UK.
FRESHNESS: 7/10.
EXECUTION: 7/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.75/10.
Courtesy: Bestadsontv.
FRESHNESS: 7/10.
EXECUTION: 7/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.75/10.
Courtesy: Bestadsontv.
Thursday, September 07, 2006
Endure
"Endure" for Nike. Created by W+K. Made by Park Pictures.
FRESHNESS: 6.5/10.
EXECUTION: 6.5/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.75/10.
Rant: This is the second commercial in the last one month to use Johnny Cash's 'Hurt' song. The last one to use it was Superhero.
Courtesy: Boardsmag.
FRESHNESS: 6.5/10.
EXECUTION: 6.5/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.75/10.
Rant: This is the second commercial in the last one month to use Johnny Cash's 'Hurt' song. The last one to use it was Superhero.
Courtesy: Boardsmag.
The Good, The Bad & The Ugly
"The Good, The Bad & The Ugly" for Sky Cinema Classics. Created by Angelfish. Made by Angelfish.
FRESHNESS: 7.5/10.
EXECUTION: 7.5/10.
IMPACT: 7/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 7.5/10
MARKETABILITY: 7/10.
Courtesy: Bestadsontv.
FRESHNESS: 7.5/10.
EXECUTION: 7.5/10.
IMPACT: 7/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 7.5/10
MARKETABILITY: 7/10.
Courtesy: Bestadsontv.
Wednesday, September 06, 2006
Tuesday, September 05, 2006
Where Next & Greatness
"Where Next & Greatness" for Toyota Lexus. Created by Team One Advertising. Made by Moxie Pictures.
FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILTY: 6.5/10.
Courtesy: Boardsmag.
FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILTY: 6.5/10.
Courtesy: Boardsmag.
Monday, September 04, 2006
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