Thursday, September 07, 2006

Endure

"Endure" for Nike. Created by W+K. Made by Park Pictures.

FRESHNESS: 6.5/10.
EXECUTION: 6.5/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.75/10.

Rant: This is the second commercial in the last one month to use Johnny Cash's 'Hurt' song. The last one to use it was Superhero.

Courtesy: Boardsmag.

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