"30 mph" for Department of Transport. By Abbot Mead Vickers BBDO.
FRESHNESS: 6.5/10.
EXECUTION: 6/10.
IMPACT: 6.5/10.
REWATCHABILITY: 5/10.
AWARDWORTHINESS: 6/10.
MARKETWORTHINESS: 7/10.
Courtesy: Ad-awards.
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