Tuesday, December 26, 2006

Giant

"Giant" for Claro. Created by Saatchi & Saatchi. Made by Hungry Man, Rio de Janeiro.

FRESHNESS: 6.25/10.
EXECUTION: 6.5/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.75/10.

Courtesy: Bestadsontv.

1 comment:

√úbermaniam said...

On the likeability scale it score really high. I think there's something inherently popular about a grouch being turned into a sweetie pie in the sky.