"Stop & Go" for Snickers. Created by Impact BBDO UAE. Made by X-Ray Productions & Valkeiser Amsterdam.
FRESHNESS: 7/10.
EXECUTION: 7.5/10.
IMPACT: 6.5/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.25/10.
Rant: Brilliant execution. Wafer thin connection with Snickers. Commercial will work even if you put Nike's logo.
Courtesy: Youtube.
Wednesday, February 28, 2007
Road Cricket
"Road Cricket" for Nike. Created by JWT. Made by RDP. Directed by Abhinav Deo.
FRESHNESS: 6.75/10.
EXECUTION: 6.5/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.5/10.
Rant: A shorter edit of the commercial might look and work better.
Courtesy: Youtube.
FRESHNESS: 6.75/10.
EXECUTION: 6.5/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.5/10.
Rant: A shorter edit of the commercial might look and work better.
Courtesy: Youtube.
Monday, February 26, 2007
Destinies
"Destinies" for Pepsi. Created by CLM BBDO. Made by Irene.
FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 7.5/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.5/10.
Courtesy: Bestadsontv.
FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 7.5/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.5/10.
Courtesy: Bestadsontv.
Thursday, February 22, 2007
Dress for it
"Dress for it" for Honda CR-V. Created by Draft FCB Melbourne. Made by Radical.
FRESHNESS: 6.5/10.
EXECUTION: 7/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.5/10.
Rant: The print ad of this campaign carries the line: For whoever you are. That could have been used as the sign off. It would have helped. I think.
Courtesy: Bestadsontv.
FRESHNESS: 6.5/10.
EXECUTION: 7/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.5/10.
Rant: The print ad of this campaign carries the line: For whoever you are. That could have been used as the sign off. It would have helped. I think.
Courtesy: Bestadsontv.
Wednesday, February 21, 2007
Matchstick
"Matchstick" for CPAA. Created by Ogilvy Mumbai. Directed by Abraham Cherian.
FRESHNESS: 6.5/10.
EXECUTION: 6.5/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 7/10.
Courtesy: Youtube.
FRESHNESS: 6.5/10.
EXECUTION: 6.5/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 7/10.
Courtesy: Youtube.
Tuesday, February 20, 2007
Breakfast
"Breakfast" for Ford territory. Created by JWT Sydney.
FRESHNESS: 6/10.
EXECUTION: 6.5/10.
IMPACT: 6/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6/10
MARKETABILITY: 6.5/10.
Link alert: Duncan's. Courtesy: Google videos.
FRESHNESS: 6/10.
EXECUTION: 6.5/10.
IMPACT: 6/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6/10
MARKETABILITY: 6.5/10.
Link alert: Duncan's. Courtesy: Google videos.
Monday, February 19, 2007
Train
"Train" for Vodafone. Created by BBH, London. Made by Independent Films.
FRESHNESS: 6.75/10.
EXECUTION: 7.5/10.
IMPACT: 6.75/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 7/10
MARKETABILITY: 6.25/10.
Gutfeel: Going by the quality of its output, I won't be surprised if BBH London is crowned the 'Agency of the year' at Cannes Lions 2007.
Courtesy: Bestadsontv.
FRESHNESS: 6.75/10.
EXECUTION: 7.5/10.
IMPACT: 6.75/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 7/10
MARKETABILITY: 6.25/10.
Gutfeel: Going by the quality of its output, I won't be surprised if BBH London is crowned the 'Agency of the year' at Cannes Lions 2007.
Courtesy: Bestadsontv.
Saturday, February 17, 2007
Dangerous Liaisons
"Dangerous Liaisons" for Levi's. Created by BBH. Made by Rattling Stick. Post by the Mill.
FRESHNESS: 6.5/10.
EXECUTION: 7.5/10.
IMPACT: 7/10.
REWATCHABILITY: 7.5/10.
AWARDWORTHINESS: 7/10
MARKETABILITY: 7.5/10.
Courtesy: Shots.
FRESHNESS: 6.5/10.
EXECUTION: 7.5/10.
IMPACT: 7/10.
REWATCHABILITY: 7.5/10.
AWARDWORTHINESS: 7/10
MARKETABILITY: 7.5/10.
Courtesy: Shots.
Thursday, February 15, 2007
Baby in the water
"Baby in the water" for Swim for Life. Created by Lowe Worldwide. Made by Film Construction.
FRESHNESS: 6.5/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.75/10.
Courtesy: Bestadsontv.
FRESHNESS: 6.5/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.75/10.
Courtesy: Bestadsontv.
Wednesday, February 14, 2007
Belonging
"Belonging" for Orange. Created by Fallon London. Made by Academy.
FRESHNESS: 6.75/10.
EXECUTION: 7.75/10.
IMPACT: 7.5/10.
REWATCHABILITY: 7.5/10.
AWARDWORTHINESS: 7.5/10
MARKETABILITY: 6.75/10.
Courtesy: Bestadsontv.
FRESHNESS: 6.75/10.
EXECUTION: 7.75/10.
IMPACT: 7.5/10.
REWATCHABILITY: 7.5/10.
AWARDWORTHINESS: 7.5/10
MARKETABILITY: 6.75/10.
Courtesy: Bestadsontv.
Tuesday, February 13, 2007
How you feel
"How you feel" for Vaseline Intensive Care. Created by Zig Toronto. Made by Sugino Studios.
FRESHNESS: 5.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.5/10.
Courtesy: Bestadsontv.
FRESHNESS: 5.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.5/10.
Courtesy: Bestadsontv.
Monday, February 12, 2007
Friday, February 09, 2007
The Hargrave Pub Spots
"Hair Down There & Hospital" for The Hargrave Pub. Created by Lowe Roche, Toronto. Made by Reginald Pike. Directed by Christopher Hutsul.
FRESHNESS: 7/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 7/10.
Courtesy: Glossyinc.
FRESHNESS: 7/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 7/10.
Courtesy: Glossyinc.
Wednesday, February 07, 2007
Mr. Blonde
"Mr. Blonde" for Orange. Created by Mother London. Made by Epoch.
FRESHNESS: 6.75/10.
EXECUTION: 7/10.
IMPACT: 7/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.75/10.
Courtesy: Bestadsontv.
FRESHNESS: 6.75/10.
EXECUTION: 7/10.
IMPACT: 7/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.75/10.
Courtesy: Bestadsontv.
Umbrella
"Umbrella" for RVS Insurance. Created by They Netherlands. Made by Czar Netherlands.
FRESHNESS: 6/10.
EXECUTION: 7/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.75/10.
RANT: In parts, the idea is similar to the 'Angel's day out' commercial for Volkswagen. Replace the guardian angels with suits in umbrellas. You get this commercial. And that was just the starting point of the Volkswagen spot!
Courtesy: Bestadsontv.
FRESHNESS: 6/10.
EXECUTION: 7/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.75/10.
RANT: In parts, the idea is similar to the 'Angel's day out' commercial for Volkswagen. Replace the guardian angels with suits in umbrellas. You get this commercial. And that was just the starting point of the Volkswagen spot!
Courtesy: Bestadsontv.
Tuesday, February 06, 2007
Superbowl Spots: Emerald Nuts
"Nutty Goulet" for Emerald Nuts.
FRESHNESS: 6.75/10.
EXECUTION: 6.5/10.
IMPACT: 6.25/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.25/10.
Courtesy: MySpace.
FRESHNESS: 6.75/10.
EXECUTION: 6.5/10.
IMPACT: 6.25/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.25/10.
Courtesy: MySpace.
Superbowl Spots: Nationwide
"K-Fed's Front" for Nationwide.
FRESHNESS: 6.75/10.
EXECUTION: 6.5/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 7/10.
Courtesy: MySpace.
FRESHNESS: 6.75/10.
EXECUTION: 6.5/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 7/10.
Courtesy: MySpace.
Superbowl Spots: Budlight
"Hitchhiking Hops" for Budlight.
FRESHNESS: 6.25/10.
EXECUTION: 6.25/10.
IMPACT: 6/10.
REWATCHABILITY: 5.75/10.
AWARDWORTHINESS: 5.75/10
MARKETABILITY: 6/10.
Courtesy: MySpace.
FRESHNESS: 6.25/10.
EXECUTION: 6.25/10.
IMPACT: 6/10.
REWATCHABILITY: 5.75/10.
AWARDWORTHINESS: 5.75/10
MARKETABILITY: 6/10.
Courtesy: MySpace.
Superbowl Spots: Coke
"Give a little love" for Coke.
FRESHNESS: 6.75/10.
EXECUTION: 7/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.75/10.
Courtesy: MySpace.
FRESHNESS: 6.75/10.
EXECUTION: 7/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.75/10.
Courtesy: MySpace.
Superbowl Spots: Blockbuster
"Click a mouse" for Blockbuster.
FRESHNESS: 5.5/10.
EXECUTION: 6/10.
IMPACT: 6.25/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6.0/10
MARKETABILITY: 6.75/10.
Courtesy: MySpace.
FRESHNESS: 5.5/10.
EXECUTION: 6/10.
IMPACT: 6.25/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6.0/10
MARKETABILITY: 6.75/10.
Courtesy: MySpace.
Superbowl Spots: GM
"Robot Lonliness" for GM.
FRESHNESS: 7/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 7/10
MARKETABILITY: 7/10.
Courtesy: MySpace.
FRESHNESS: 7/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 7/10
MARKETABILITY: 7/10.
Courtesy: MySpace.
Superbowl Spots: FedEx
"What's in a name" for FedEx.
FRESHNESS: 6.5/10.
EXECUTION: 6.5/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.5/10.
Courtesy: MySpace.
FRESHNESS: 6.5/10.
EXECUTION: 6.5/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.5/10.
Courtesy: MySpace.
Superbowl Spots: Snickers
"Snickers Kiss" for Snickers.
FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.75/10.
Courtesy: MySpace.
FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.75/10.
Courtesy: MySpace.
Superbowl Spots: Budweiser
"Crabs like Bud too" for Budweiser.
FRESHNESS: 6.5/10.
EXECUTION: 6.75/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.5/10.
Courtesy: MySpace.
FRESHNESS: 6.5/10.
EXECUTION: 6.75/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6.25/10
MARKETABILITY: 6.5/10.
Courtesy: MySpace.
Superbowl Spots: Budlight
"Wedding Auction" for BudLight.
FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.75/10.
Courtesy: MySpace.
FRESHNESS: 6.75/10.
EXECUTION: 6.75/10.
IMPACT: 6.75/10.
REWATCHABILITY: 6.75/10.
AWARDWORTHINESS: 6.75/10
MARKETABILITY: 6.75/10.
Courtesy: MySpace.
Superbowl Spots: E*Trade
"One Finger" for E*Trade.
FRESHNESS: 5/10.
EXECUTION: 6.25/10.
IMPACT: 5.75/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 5.5/10
MARKETABILITY: 6.5/10.
Courtesy: MySpace.
FRESHNESS: 5/10.
EXECUTION: 6.25/10.
IMPACT: 5.75/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 5.5/10
MARKETABILITY: 6.5/10.
Courtesy: MySpace.
Superbowl Spots: Budlight
"Slap" for BudLight.
FRESHNESS: 6/10.
EXECUTION: 6/10.
IMPACT: 6/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6/10
MARKETABILITY: 6.5/10.
Courtesy: MySpace.
FRESHNESS: 6/10.
EXECUTION: 6/10.
IMPACT: 6/10.
REWATCHABILITY: 6/10.
AWARDWORTHINESS: 6/10
MARKETABILITY: 6.5/10.
Courtesy: MySpace.
Superbowl Spots: Budlight
"Immigrants" for BudLight.
FRESHNESS: 6.5/10.
EXECUTION: 6/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.5/10.
Courtesy: MySpace.
FRESHNESS: 6.5/10.
EXECUTION: 6/10.
IMPACT: 6.5/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 6.5/10
MARKETABILITY: 6.5/10.
Courtesy: MySpace.
Superbowl Spots: Budlight
"Rock,Paper & Scissors" for BudLight.
FRESHNESS: 6.25/10.
EXECUTION: 6/10.
IMPACT: 6.25/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6/10
MARKETABILITY: 6.25/10.
Courtesy: MySpace.
FRESHNESS: 6.25/10.
EXECUTION: 6/10.
IMPACT: 6.25/10.
REWATCHABILITY: 6.25/10.
AWARDWORTHINESS: 6/10
MARKETABILITY: 6.25/10.
Courtesy: MySpace.
Saturday, February 03, 2007
Thursday, February 01, 2007
Chang Chak
"Chang Chak (Sick Elephant)" for Wangkanai Sugar. Created by Publicis Thailand. Made by Matching Studio.
FRESHNESS: 7/10.
EXECUTION: 7.5/10.
IMPACT: 7/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 7/10
MARKETABILITY: 6./10.
Courtesy: Bestadsontv.
FRESHNESS: 7/10.
EXECUTION: 7.5/10.
IMPACT: 7/10.
REWATCHABILITY: 7/10.
AWARDWORTHINESS: 7/10
MARKETABILITY: 6./10.
Courtesy: Bestadsontv.
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