Tuesday, December 27, 2005

McDonald's Inner Child

"Inner Child" for McDonald's. Created by Leo Burnett, Sydney. Made by Collider.

FRESHNESS: 8/10.
EXECUTION: 7.5/10.
IMPACT: 7/10.
REWATCHABILITY: 6.5/10.
AWARDWORTHINESS: 7.5/10.
MARKETWORTHINESS: 7/10.

Courtesy: Boardsmag.

1 comment:

Puru said...

Cool Ad...
Your ratings are pretty objective. But it would be insightful to get your perspectives also, supporting your ratings.

Nice concept!
All the best!
Regards
Puru